branding & design

for beauty pros who wanna shine






Become the rockstar of your industry through superior online presence. Allow me to shake the foundations of traditional branding and web design with bold, eye-catching concepts. I'm here to make your life easier - the last thing you need to worry about is selling yourself in the digital era.

Hi, I'm Wednesday! If you couldn't already tell by my name, "normal" has never been a part of my DNA. Born with a keyboard in one hand and a mouse in the other, I've been unhealthily obsessed with getting creative on the computer since I was a child. Turning my visions into reality is not only my passion, but my lifestyle. I stumbled into the beauty industry as a teenager and have been showcasing my art on people's faces for the past decade. My era as an esthetician and lash artist has fueled my combined knowledge of building a beauty brand through the power of web design and scroll-stopping graphics.

I'm here to assist you with the missing pieces to the puzzle of your marketing strategy by infusing personality into your branding that will actually convert into paying clients and a thriving business. After all, I've done it for myself :)

branding services

only brands

the lineup

visual identity



-2 logo designs

-custom color palette

-custom font palette

-brand kit setup in Canva

investment: $477

-3-4 logo designs

-custom color palette

-custom font palette

-business card design

-brand guide

-editable launch graphics

-brand kit setup in Canva

investment: $877

Tired of playing it safe and blending into the background? It's time to unleash your business's true potential and make a bold statement that sets you apart from the competition. Investing in branding identity is crucial for establishing a strong presence in your industry.

In a world where mediocrity is the norm, edginess is the key to being noticed. Your branding identity is the visual and emotional representation of your business's personality. It's the fierce attitude that captivates your audience and makes them take notice.


Why settle for a generic logo and a forgettable color palette when you can have an identity that screams attitude and fearlessness? A unique branding identity grabs attention, sparks curiosity, and leaves a lasting impact on everyone who encounters it.

Investing in branding identity allows you to create a cohesive and consistent look across all your marketing materials. From your website to your social media profiles, every touchpoint will be infused with your spirit. People will instantly recognize and connect with your business, building trust and loyalty.

almost famous

web design

your online presence

investment: $1800

-up to 6 page custom website on Showit or Squarespace (desktop and mobile designs)

-link page for IG bio

-domain connection assistance

-editable launch graphics

-2 weeks post launch support

Having a website for your business isn't just important, it's absolutely crucial. In this digital age, if you don't have a website, you might as well not exist at all. It's like having a storefront with no sign - how are people supposed to find you?

Having a website gives you a digital footprint, a place where potential customers can learn all about what you have to offer, anytime, anywhere. Your dream clients may not want to dig through your social media to find answers to their questions.


Not only does a website make you look professional and legit, but it also gives you the opportunity to stand out from your competitors. You can showcase your unique brand personality, highlight client testimonials, and have clear service pricing and descriptions.

And let's not forget about SEO - having a website helps you rank higher in search engine results, making it easier for potential customers to find you. So don't be a digital dinosaur - get with the times and get yourself a killer website for your business. Your bottom line will thank you.

overnight celebrity

photos + visuals

capture your vibe

$250 // 20 edited photos
$400 // 40 edited photos

Having professional branding photos for your business is crucial if you want to stand out in a sea of mediocrity. It's not just about looking good - it's about conveying your unique personality, style, and values to potential customers. A strong visual identity sets you apart from the competition and makes a lasting impression.

Investing in professional branding photos shows that you take your business seriously and are willing to put in the effort to showcase your brand in the best light. It gives you a polished and professional image that can help you attract higher quality clients. Ditch the low-quality, blurry selfies and let's get you some photos that will capture the vibe of your brand!


-Headshots, product photography, creative branding photography, photos for website

-up to 40 edited photos

-assistance with photoshoot prep and planning

-up to 2 hour session

total sellout

all of the above

total biz makeover

investment: $2800


Ready to go all-in with a brand new look and feel to your business?!

This package includes a custom website, deluxe brand, and 40 new photos to show off your vibe.

Please note that due to the photo session included, this package is exclusively offered to local clients or those willing to travel to Houston.

the after party


graphics + marketing material

contact for custom quote

Need something you're not seeing to make your business pop? Contact me for a custom quote on graphics, marketing material, educational material, etc.

Some examples:
-Custom IG post templates
-Business card design
-Brochure/flyer design
-Product packaging
-T-shirt design


work with me

Ready to get this party started? Fill out this form so I can learn everything I need to know about you and your biz! I will contact you within the next 24 hours so we can get the ball rolling.

If you have any questions, don't hesitate to reach out by email or DM.

past projects irl

I was a little nervous to give control to someone else over any aspect of my business but I know now that i was right to trust Wednesday. As an over thinker, there were times when i was scared to give my honest feedback about how things were going, but she was always kind and open to everything i said/asked. I'm glad that we are in the same industry and that she understands the struggles of not being able to get back to each other asap after a long day of lashing/being a one man show. I'm so happy that I chose and trusted Wednesday to bring my vision to life!

-Vanessa | Baby Tofu Beauty

I've been following Wednesday on IG for a few years and have always found her content to be so entertaining and eye catching! I feel like she is definitely someone who leads the industry, and admire her eye for aesthetics. I just knew she would understand exactly what I was looking for because she already is in the business of waxing and lashes. I would 1000% recommend her to anyone looking for a professional website! I don't mean to sound cocky but the website she made for me is quite literally the coolest website I've seen any esthetician (besides hers) have lol. Love you Wednesday thank you!

-Naomi | Blue Room Aesthetics

I created my own branding until I found someone I felt that could execute the design the way I had envisioned in my head! When I saw that Wednesday was offering a branding package I jumped on it! I had looked at a couple of projects she had done previously and fell in love with her work. Not only did she exceed my expectations, she was very thorough and communicative. I love the branding kit she created for me and everyone compliments it. The whole experience from start to finish was both easy and pleasant. I highly recommend Wednesday for any branding needs!!

-Jacinda | Storm Esthetics

Branding is something I struggled with day 1 when I started my business until I reached out to Wednesday! She brought my vision for my business to life in more ways than I could ever imagine. Not only was she incredibly attentive and she also listened to what I wanted the vibe and energy of the brand I wanted! She sent updates throughout the entire process and got my branding done so fast! Thanks to her and her exceptional skills my branding is more identifiable than ever. I truly couldn’t recommend anyone else other than Wednesday when it comes to branding and logo designs! She is the BEST at what she does and I’m forever grateful for her.

-Victoria | Vogue Skin & Brows

I worked with Wednesday this past year for a website redesign (that was way overdue ) and she was AH-mazing! I wasn’t even totally sure what I wanted, or where to start so she created me a branding kit to start. Once we got that set, she created a new logo that I’m obsessed with and she did a whole facelift on my existing website and moved it over to a new platform that’s better for online my checkout! Wednesday was so easy to work with and had amazing ideas! She was just as good at taking my ideas and improving on them when I needed help! 

-Liz | Principles of Lash Artistry

fan mail

notes from past clients

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